01
Company context
Thaddeus Campbell leads business development at Safe Storage USA and previously served as CEO of Shovel Ready Storage. His work focuses on acquiring assets and raw land for self-storage and small-bay industrial flex developments.
02
The challenge
The first step in sourcing was also one of the most demanding: deciding which markets deserved deeper attention before spending more time on individual properties.
"Our biggest challenge was always efficiently identifying markets worthy of deeper exploration. Traditional methods required days of intensive research just to find a single promising location."Thaddeus Campbell, Director of Business Development
03
How they used Beacon
Campbell discovered PropRise at the ISS conference. By entering target demographics, rental rates, and growth criteria, he used Beacon to generate 35 to 50 viable markets nationwide in seconds.
The narrower market set gave him a direct starting point for listing review and broker outreach.
04
The outcome
Campbell identified a listing through Beacon and contacted the broker. The initial deal did not materialize, but that broker introduced him to another highly promising property that is under due diligence.