Underwrite 300+ units in minutes.
Primer extracts rent rolls, T-12s, and OMs into your exact model format. Every value is cited.
Teams save 10+ hours per week on deal analysis.
Trusted by teams at
Primer extracts rent rolls, T-12s, and OMs into your exact model format. Every value is cited.
Teams save 10+ hours per week on deal analysis.
Trusted by teams at
Same bandwidth.
Multifamily teams using Primer review 3x more opportunities with the same headcount.
Based on multifamily teams using Primer
Deals you'd otherwise triage out
We'll use your actual rent rolls and model.
Upload your deal package. Get your model back, filled.
Multifamily docs we process
What Primer does
Output format
If a human can read it, Primer can extract it.
Unit numbers, bed/bath types, SF, current rent, market rent, lease dates, move-in dates, and tenant names from any format.
Month-by-month income and expenses, NOI, vacancy loss, concessions, and operating expense line items mapped to your chart of accounts.
Property details, unit mix, pro forma assumptions, market comps, and seller projections extracted from broker OMs and BOVs.
Comparable property rents, occupancy rates, amenities, and vintage from CoStar, Yardi Matrix, or broker comp sets.
Native exports from Yardi Voyager, RealPage OneSite, Entrata, AppFolio, and other property management systems.
Variance analysis between projected and actual performance, CapEx tracking, and renovation cost reconciliation.
High unit counts, multiple income streams, and value-add complexity require specialized extraction.
A 300-unit property has dozens of floor plans, varying rents by unit type, and different lease terms. Primer normalizes rent rolls from any broker format and groups by bed/bath automatically.
Trailing actuals rarely match broker projections. Primer compares T12 income to OM pro forma, flags discrepancies, and lets you model your own assumptions with data from both sources.
Beyond base rent: parking, pet fees, RUBS, storage, laundry, amenity fees, late fees. Primer extracts each line item separately so you can model ancillary income growth independently.
Renovated units command premiums. Primer tracks in-place vs. market rent by unit, calculates loss-to-lease, and identifies unrenovated units so you can model your value-add thesis accurately.
Questions.
We maintain 98%+ accuracy by combining AI with deterministic validation rules. The system flags low-confidence fields for human review, so bad data never reaches your model.
Yes. We map to YOUR existing Excel template during a one-time setup. Data flows directly into your format.
If a human can read it, Primer can extract it.
We can get your team live within 48 hours. One-time mapping of your Excel model, and you're ready to process deals.
the industry's best.
"Borderline deals used to get deprioritized. Now we send them to Primer. We've put in offers on deals we probably would've passed on."
"Primer turns a 2-4 hour manual task into something that's done automatically. We get more BOVs out the door and ultimately win more listings."